Google recently announced it is in the process of revising its algorithm update (Panda) so that small business web sites feature higher in their search rankings. Although Google did not specify how their search algorithm will be tweaked, or exactly what its effects will be, at least it promises a step in the right direction towards leveling the playing field between smaller locally targeted websites and the larger web extravaganzas of their national or even global rivals.
In the meantime, while we wait for Google’s revised algorithm to come into effect, signing your small business up to Google+ and Google Business View can go a long way to improving your online presence and visibility and help you to compete against your better known, more aggressive, national and international competition.
Perhaps not surprisingly, Google loves small businesses that have Google+ sites. And Google+ sites that are cited as “+1” – the equivalent of a “like” on Facebook or Twitter – rank even higher in most Google SERPs.
Even though the importance of Google+ Local Pages for boosting a small business’ online profile is becomingly increasingly well-known, there is still lots you can do to tweak your entry even more to make it stand out from the competition.
Google Business View is a bit like Google Street View except the 360 degree photos are taken from inside the business premises. It has long been suspected that the more comprehensive a business is with filling out their online Google+ profile, the more preference they are given in search results. With Google Business View searchers get to ‘visit’ your business location without actually stepping through the doorway.
Try out a Business View for yourself at here!
Business View is a great way for your small business to display it’s interior and legitimacy so that potential customers can get an idea of your brand before they visit. You will automatically be mentioned in the Google Places Business Listings as well as on the Google Maps pages and search results, for even more visibility.
For more information about how to be a part of Google Business View, contact [email protected] or call (877) 947-3351.
I did my research because I know a lot of SEO companies exist and wanted to choose the right one for me. Wisdek's reviews on BBB were good and they explained themselves quite well in my opinion. I approached them for a website design and online marketing program. They took the time to understand everything that I wanted to include in my website and made recommendations even before I signed with them to ensure everything was user friendly and also stayed within Google's guidelines. Next, they treated me with respect and advised us of how long it would take to get ourselves noticed online. All reports are delivered on time and everything is explained to us monthly. Due to their efforts I have been able to gain more clients and people to my website so If you are looking for a company that will simplify the Website and online marketing process to you and show you realistic results at a good price, Wisdek is the way to go.
We started working with Wisdek in June of 2016. We have approached them with an idea that shortly became our core business. They developed our website within one month. We were very happy with the process and communications. We just opened our store location and Wisdek's technicians helped us set up email, hosting and Google maps. We are very excited to start our search engine optimization campaign and grow our business nationwide.
My experiences with Wisdek SEO has exceeded my expectations with the impressive scope of the program. Like many business owners, we find it difficult to stay on top of many of the changes and updates on the SEO industry to stay ahead. We have to rely on experts like Wisdek to do all of the research required to keep up to date with the internet visibility needed to support my business. I look forward to the upgrade, and I look forward to a continued partnership with Wisdek.
Peter Anthos
We've asked Wisdek to develop our new site and we were quite happy how this project turned out. We've got ourselves involved further with Wisdek by expanded into SEO. They've helped us grow our business locally during first three month and thereafter globally. We still work with Wisdek on daily basis.
Christopher Fuccillo
President
We've worked with Wisdek right from the beginning to develop and launch our SEO equipped website. We've grown tremendously on account of their SEO and funnel optimization services. Thanks to Wisdek we were able to take our initial steps onto the market in a quick, safe and inexpensive way. We made the decision to jump in with both feet an utilize almost every unique service that they offer and we're glad we did. Today we have over 1 million clients that are getting organized, getting promoted and getting paid using our application.
I’ve been with Wisdek for over 2 years now and I am very pleased with their service. What was promised, was delivered. About 3 months after I started I began to enjoy good rankings across Google, Yahoo and Bing. Also, the cost was not unreasonable! Wisdek’s service delivers more leads than posting an add in an old fashioned printed directory and is more affordable than print listings were 5 years ago!
Today I have expanded my services with Wisdek from my beginnings in SEO, to PPC and Content Network Advertising. The return on investment has been incredible. I truly believe Wisdek offers their clients cutting edge marketing services and puts businesses where people are searching. I would like to recommend Wisdek to anyone who needs consistent leads for their business.
Northgate Chiropractic & Massage Therapy Centre in Calgary has used Web based advertising and marketing since 2004. As a result of continual investment and effort, our web site always came up first in local searches. The payoff came 3 years ago when people really began to use search as a way of finding our services. Last fall, our internet traffic slowed considerably and we noted that our search listing had dropped from first on page one to the middle of page four, literally making us disappear.
One of our service providers, Eran Hurvitz of Wisdek, explained to us that Google had changed their rules for search and were imposing a penalty on our web site for having back links. (The very thing they promoted previously as improving our web site standing). This penalty resulted in our listing being dropped to page four. There were thousands of these links and it looked like a significant job to remove these links. Eran offered the services of Wisdek to clean up these links and petition Google to remove this penalty. It was initially estimated to take 3 to 6 months to complete this task. To our great pleasure, Wisdek achieved the penalty removal in just over one month. We are now back on top for our local area and are very pleased with Wisdek’s service.
I would strongly recommend Wisdek and for web based service.
Wisdek has provided me with a service I need to make my business grow. It has saved me a substantial amount of time by outsourcing and has allowed me to generate more revenue and build more customer relationships.
My clients are international, there is no better way to reach them than online!
Our Firearm Safety Training business did not exist before we started working with Business Media and Wisdek. Business Media built us a beautiful SEO-Ready website from scratch that is now pulling in leads left right and center. Wisdek applied their most affordable SEO package for local coverage, and it was so effective that we started to rank all across the PROVINCE!
Business is so good that the phones are now ringing daily. We are happy to report that we will be opening a second location as well as a massive firing range in the next few months to capitalize on the overflow. We are actually going to upgrade our campaign with Wisdek to push our business even harder!!
Tony and Bruna Cooper
INSTANT SEO SCORE AUDIT
