Starting a business or blogging website has become easier than ever, but maintaining it can be a tricky job. Creating an attractive website is not enough unless you keep adding fresh content, relevant pictures, and graphics. To boost your search engine ranking and attract the maximum number of visitors to your website, you need to keep updating it by publishing engaging content and making it more user-friendly. If you have a bigger website, all this may seem a mammoth task. However, choosing a good content management system (CMS) can make your life easier. Wondering how? Keep reading!
If you’re new to the world of content management systems (CMS), you need to first understand what it is. A content management system (CMS) is a software program that allows users to create, manage, and modify content on a website. It is usually a web-based application that is designed for creating websites. With the introduction of CMS platforms, it has become possible for the non-techies to design professional-looking websites without knowing a bit about coding.
When it comes to CMS, WordPress continues to dominate the market. Initially launched as blogging software, WordPress has evolved to become one of the most widely used open-source CMS platforms. It powers more than 37.5% of websites on the internet and is used by top brands and organizations like BBC America site, Sony Music, PlayStation, and many more. It is the most loved content management system because of its ease of use and great features. It’s important here not to get confused between WordPress.org and WordPress.com. We are referring to WordPress.org which is used by all sorts of websites and NOT WordPress.com which is a less robust version of WordPress.
WordPress can be used to build any kind of website- even if you don’t have any technical skills or coding knowledge. The platform offers thousands of free, as well as premium themes and plugins to create a great looking, functional website. Whether you want to post blogs, add contact forms, photo galleries, or any other feature, WordPress offers easy integration of plugins and other extensions. It is also an SEO-friendly CMS platform with features like SEO-friendly URLs, meta tags, and numerous other SEO plugins.
Whether you’re a beginner or tech-savvy web developer, WordPress is the best CMS for both newbies and developers. However, due to its popularity and extensive use, WordPress sites are a popular target for hackers. Users need to keep updating their WordPress software that may become cumbersome.
Shopify is a popular CMS in the eCommerce space. Created in 2004, this platform became available for the public in 2006 and now holds 4.4% of the market share. Shopify is a SaaS (software as a service) platform that powers websites like The Washington Post and many more. For beginners, this is a comparatively easy-to-use platform with blogging and eCommerce functionality. It offers all the features that an e-commerce site might need- from payment options to shipping, and more. It also has several plugins that help users customize their site. However, it is a paid service with packages ranging from $29 to $299 a month.
Wix, launched in 2006, is another popular website builder among newbies. This all-in-one website builder is fully hosted and best suited for solo-entrepreneurs and small businesses. Over the years, this CMS platform has gained popularity because it has a user-friendly interface. This fully-hosted platform can be used for developing a variety of websites and as a result powers 1.4% of the world’s websites. Users can get a free, limited plan but premium upgrades are available for a monthly fee. It offers hundreds of ready-to-use templates and plugins but there’s no option to switch from one template to another. Also, as compared to other platforms like WordPress and Shopify, its e-commerce and blogging capabilities are limited. Wix is also not the best option for creating SEO-friendly websites and customization can be a bit too technical.
Joomla is also used for developing websites but it is not as popular as WordPress in terms of market share. Similar to WordPress, this CMS platform is also free but users need to pay for a custom domain and hosting. The platform offers several plugins and extensions that allow users to customize their websites. However, as far as technicality is concerned, managing this CMS can be a bit more complex than WordPress. It has SEO-friendly and Mobile-friendly features, as well as blogging functionality which makes it a viable option. Some of the popular sites using this CMS are IKEA, Linux, Holiday Inn, and more. Besides complexity, another downside of Joomla is compatibility issues when multiple extensions and modules are installed.
Lately, Squarespace has also gained popularity among users and has acquired 2.5% of the total CMS market share. Launched in 2004, this CMS powers 1.5% of the world’s websites. This CMS platform can be compared to Shopify in terms of creating a professional website. As a user-friendly platform, Squarespace allows users to create their site step-by-step and offer several clean, modern templates. The platform comes with hosting, SSL certificates, support, and other features. However, unlike WordPress or Joomla, Squarespace is not free. There’s a monthly fee to use the platform and its customization isn’t as great as other platforms like WordPress.